Home > News & Events > Thompson Coburn launches Sweepstakes Creator

Thompson Coburn launches Sweepstakes Creator

October 17, 2011

Thompson Coburn’s Sweepstakes Law Practice has helped clients with sweepstakes and contests for over 15 years and has created hundreds of promotions throughout the United States. The group recently introduced Sweepstakes Creator – a new online way to quickly and efficiently create sweepstakes, contests or similar promotions. Sweepstakes Creator allows clients to transform their ideas for a promotion into a sweepstakes or contest that complies with all applicable federal and state regulations.

Sweepstakes Creator is very user friendly. In most situations, clients only need to complete a short online questionnaire that describes their ideas for the promotion. A member of the practice will then contact the client and create all of the legal documents needed to implement the sweepstakes or contest, including the official rules, abbreviated rules (for use as a disclaimer in ads or communications with potential entrants), an affidavit of eligibility and  publicity/liability release form, and a winners’ notification letter – often within 24 hours after the questionnaire is submitted.

Sweepstakes Creator will also alert the sponsor if the sweepstakes needs to be registered in any of the states that require certain promotions to be approved before they can legally begin. Thompson Coburn lawyers have substantial experience with the vast number of legal requirements that arise when sponsoring a promotion. The Sweepstakes Law Group’s experience has enabled it to create all types and sizes of sweepstakes and contests. These promotions have been designed for a variety of media formats including in stores, magazines, on television and radio as well as on Facebook, Twitter, YouTube, Tumblr, and various blogs and texting applications.

For more information about the Sweepstakes Creator contact Dale Joerling at 314.552.6058 or djoerling@thompsoncoburn.com. Dale chairs the firm’s Sweepstakes Law Practice. He has extensive experience in advertising and marketing matters. Over the past 15 years Dale has created hundreds of sweepstakes, contests, and other promotional programs for a variety of clients, including several Fortune 500 companies.