Shoko Naruo

Shoko helps companies protect their valuable brands in markets around the world through strategic trademark counseling and enforcement.

On behalf of major global brands, Shoko has registered and enforced trademarks in nearly 200 countries. She helps clients build and manage large trademark portfolios, carefully examining a client's goals for a product launch or established brand and then advising them on the most effective strategies to enforce their IP rights. She regularly negotiates and drafts license agreements and other agreements related to intellectual property, and advises clients regarding domain name disputes, copyright ownership, registration, fair use and infringement issues.

Shoko advises companies in the manufacturing, food and agriculture and hospitality industries, and has extensive experience advising cannabis companies on trademark and other IP matters.

A native Japanese speaker who is also fluent in English, Shoko assists Japanese clients with other business and legal matters.

Shoko is the co-chair for the Firm's Asian American Affinity Group.