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Now on deck: The law behind sports trading cards promotions

February 25, 2014
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Because sweepstakes and contests are such a popular marketing strategy, many industries develop promotions specifically tied to their products. For the world of sports trading cards, one popular promotion is the “box break.” READ MORE

Can a grab bag be a sweepstakes?

February 4, 2014
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When I hear the words “grab bag,” I think about stores that used to stock plain wrapped packages labeled as either for “boys” or “girls." For a dollar, you could choose one of these packages without knowing what it contained. READ MORE