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Sweepstakes Law

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What you need to know about Canadian sweepstakes and contest regulations

June 26, 2013
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Clients occasionally ask me to create official rules for a sweepstakes or contest that will be conducted in the U.S. and Canada, or in Canada alone. That’s when I contact counsel in Canada who I know have up-to-date experience with Canadian sweepstakes and contest laws. READ MORE

Introducing Sweepstakes Boot Camp

December 18, 2012
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Fitness boot camps are all the rage these days. At these grueling workouts, participants run sprints, flip tractor tires and strain through push-ups, all with a red-faced “drill sergeant” screaming in their face. READ MORE

Get drawn to our new sweepstakes comic, ‘Swept Away’

October 24, 2012
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“Swept Away" is a two-page comic that follows the colorful misadventures of a marketing team that makes a questionable choice on their official rules and ends up paying the price (literally). READ MORE

Sweepstakes loser wins in Canada’s highest court

March 5, 2012
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This decision sends a clear message to anyone sponsoring a sweepstakes or contest in Canada (and particularly in Quebec) that promotions such as this must not deceive consumers. READ MORE